Tag: Copyright

Overtaking Competitors

– And here we will put a brand – logo, – said Vassily, pointing to the layout. I thought: "And as soon not known trademark ….."" trademark (logo) and a service mark – the symbol meant for individualization goods, works or services to entities or persons. "The Russian legislation reflects two things: the trademark (logo) and a service mark, but in life, people rarely use legal terms, so we know expressions such as: brand, brand name, logo, trademark, logo. The history of this concept goes to the century. When a trademark is called quite differently. In ancient times, in order to distinguish their property from someone else, people have come up with special characters accessories – tamgi and brand, which knock on the dishes, burned on the skin of animals, were placed at the boundaries of land holdings. With the development of crafts and trade marks have appeared, which pointed to the authorship. By drawing of a brand can be judged on the quality of the goods.

A trademark helps customers accurately find the product has already "familiar" to the author, among many others. High quality and beautiful products in demand by rich people. Authors of articles became known. Over time, related to the works of great masters of change. People began to buy goods for the sake of prestige. Sometimes a buyer would like to thing that it acquires, was an individual, and the wizard to create a product to order. To order a necessary thing, the buyer chose only the master trust.

So it is now. It is unlikely that you will give to the repairing expensive shoe cobbler who do not trust. And even more so, carefully treat the choice of the company, which entrust the development of corporate identity. If you trust the design consultancy I always get the expected result, and certainly will not recommend a professional designer, how to perform the work. To develop a unique corporate identity (which includes the trademark) in experimental professionals have everything you need: knowledge of technologies, skills and experience. And most importantly, they do clean work legally. This means that among the registered trademark is not identical to yours. The fourth part of the civil Code is already in force. It provides for liability for the unlawful use of a trademark. Flippant attitude to legal issues could jeopardize your whole business. If the trademark is not registered – do not rush to spend money on his progress. Your trademark can take advantage of competitors, and you can not prove their rights to him. Please contact us and we will arrange trademark rights, verify its uniqueness. If you do not have a trademark and you want to entrust it to develop us, we will create for you a few options and you choose the most suitable. The trademark will be tested based on FIPS and registered.